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YOZAN CO., LTD【Yonezawa Yamagata Japan】

  • Company

Company overview

  • Company Name

    YOZAN CO., LTD

  • Type of industry

    Manufacturing, sales of folkcraft articles

  • Main products

    Crimson glory vine basket & bag SASANO ittobori woodcarving

  • Post code

    992-1445

  • Company address

    5742-1 Sasano-honmachi Yonezawa Yamagata Japan

  • Representative

    Kentaro TODA

  • Person in charge

    Kentaro TODA

  • T E L

    +81-(0)238-38-3200

  • F A X

    +81-(0238-38-3844

  • Main selling channels

    http://you-zan.jp In-house store, Department stores

  • Available language

    JAPANESE

EPISODE OF FAUNDATION / FOUNDER'S THOUGHT

Sasano ittobori woodcarving is a craft traditionally used to produce toys. It has been practiced for over a dozen centuries, mainly by the farming population of Sasano district, Yonezawa City, Yamagata Prefecture. Many innovations and improvements have been made to the artform throughout its long history. Wood from the koshiabura tree (Eleuthero coccus calophyllolides) is the preferred material, which is carved with a large knife referred to as a sarukiri. The carved product is painted with rich colors. Because it has mainly been an off-season occupation for farmers, few people if any throughout the history of Sasano ittobori have been known to make a living solely out of it. Kanpu Toda, however, who is a sixth-generation ittobori carver, quit his family farming operation and opened a studio dedicated to the production and sale of Sasano ittobori products with the aim of making this unique artform known to more people. The studio, currently run by Kanpu and seventh-generation successor Kentaro Toda, has also been producing woven grapevine products for about 25 years.

CRAFTMAN'S THOUGHT, COMMITMENT / RELATIONSHIP WITH THE COMMUNITY

Sasano ittobori carving has a long history, and we produce a range of products in hope of making this artform known to greater numbers of people. Our basic policy is to avoid making the woodcarvings overly detailed, which we feel takes away from the intrinsic charm of Sasano ittobori. When designing new products, we make many attempts until we reach the right balance of detail and simplicity.

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